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Tuesday, February 26, 2019

Mass Communications

In the past 10 years, mass communication theory underwent perhaps mavin of the most profound revolutions in their history, matched perhaps by the arrival of the telegraph and the telephone. Technology changes affect who we reach and in what ways. They alike affect our entertainment and the way we spend free time.The most storied change has certainly been the Internet. Its vast online spaces have made tons of training easily available to masses of tribe who previously would find delicate and costly to obtain information of similar quality from other sources. In this way, the Internet democratized communication between people, making writing cheaper through e-mail and making voice connections more accessible through Internet telephone and programs like Skype. I regularly use Skype and e-mail to reach my relatives in other countries, and this makes our communication much easier.The use of online communication has also provided people with immense opportunities to address large au diences without considerable expense of starting ones own media project. To make a site that will vend content and the authors news to large groups of people is rattling easy and inexpensive. This helps overcome the problem of license of speech that galore(postnominal) saw in the world where media were owned and governed by rich tycoons. The critics of such freedom noted that it did not provide for freedom of expression of those who are not commercial film producers or media barons (Iyer, 2004). Today, one can air political or social views without investing a lot of money.Blogs are til now another way to make ones views known to a group of people and make an online community, getting new friends. In 2005, channel Week reported that there are some 9 jillion blogs out there, with 40,000 new ones popping up each day (Baker, Green, 2005).I tried once to start a diary at LiveJournal.com, merely soon got tired of writing there and could not find many people to read my writing. I believe myself to be a tedious adopter, although when technical improvements in communication get popular, I do experience to use them. ReferencesBaker, S., & Green, H. (2005, May). Blogs Will Change Your Business. Business Week. Retrieved rarefied 29, 2006College of Communication, the University of Texas at Austin. Thoughts virtually the Future of Advertising. A White Paper by the Faculty, Department of Advertising. Retrieved August 29, 2006, from http//www.ciadvertising.org/studies/reports/future/whitepap.htmlIyer, V. R. (2004, July). Culture Cops and the mass media. Retrieved August 29, 2006, from http//www.indiatogether.org/2004/jul/med-copmedia.htm

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